InVeritas Research focuses on to get the high-value aspect of the user experience which affects user satisfaction by determining their perception, needs, and anticipated cost and in turn profitability.
We employ industry standard techniques for usability testing and evaluation which includes.
- Identifying the target audience which usually consists of one or more user groups
- Conducting pilot test to identify any issues with the testing protocol
- Analyzing and prioritizing the findings, making and making recommendations on how to optimize the usability for users or people of the certain group
- Prioritizing and recommending the most critical aspects
- Digital video of user testing the product to provide clients with first-hand insights
InVeritas Research makes the most of the usability testing and research powered by high-quality sampling methods and proprietary B2B, Consumer and Healthcare panel allowing us to target respondents as per study requirement and target audience.