Market Research Company in Eritrea

Eritrea, a Horn of Africa country, located on the Red Sea. The coastal region of Eritrea has long been important in its history and culture – a fact revealed in its name, the Italian version of the Mare Erythraeum, the Latin version of the “Red Sea.” The Red Sea was the gateway for Christian and Islam to reach this area, and it was an important trade route that powers such as Turkey, Egypt and Italy hoped to lead by seizing control of ports on the coast of Eritrea. Those ports promised access to the gold, coffee, and slaves sold by traders in the highlands of Ethiopia to the south, and, in the second half of the 20th century, Ethiopia became a power where Eritreans had to free themselves to form their empire.

The Eritrean world is very fragmented. Running in the north and south coasts of the country are the central peaks, a small area of land 2,000 feet above sea level representing the northern reaches of the Ethiopian Plateau. The highest point is Mount Soira, at 3,885 meters (3,013 meters). Geographically, this plain contains the base of crystalline rock (e.g. granite, gneiss, and mica schist) overlain by sedimentary rock (limestone and sandstone) and bound by basalt (rock of origin). volcano). The upper layers have been largely dissected by deep roads and canals, forming small, rugged, high-rise plains called ambas. Encouraged by the ever-increasing growth of vegetation, erosion on the plain has left few forested areas.

80% of Eritrean workers are employed in agriculture. Eritrean’s main agricultural products include maize, sorghum, sorghum, wheat, dunes, vegetables, fruits, sesame, linseed, cattle, sheep, goats and camels.

InVeritas Research is one of the Top market research company in Eritrea. We are a full service quantitative and qualitative market research Fieldwork Company committed to providing high-quality data collection and market research services.

We are among the best market research company in Eritrea for recruiting difficult to reach audiences and quality data collection and have in-depth experience of applying suitable methodologies across a wide range of different industries, geographies, and cultures. We are consistently making an impact on the growth of our clients’ businesses.

Types of different market research and data collection we do:

Face to Face Market Research in Eritrea
InVeritas Research with its team of highly trained and experienced professionals has successfully conducted many F2F with consumers, decision makers and healthcare professionals in Asia, Europe, Africa, and North and South American regions either directly or with the help of trusted partners.

We help our client to identify the target audience and understand the perspectives and experiences of a particular industry or community and further help them to gain insight and strategize their approach.

Central Location Tests in Eritrea

A central location test is a practical way of implementing the survey which ensures high-quality results and offers key advantage of Face to Face interview which is the ideal for conducting many tests like the introduction of the new or modified product.

InVeritas Research with its team of highly trained and experienced professionals has successfully conducted Central location testing in Asia, Europe, Africa, and North and South American regions.

Computer Aided Telephonic Interviews in Eritrea (CATI)

Our CATI team works closely with clients to understand the needs and accordingly the project is designed and executed. We have 20 professionally trained and experienced CATI interviewers with a multilingual capability and our strong quality control team which analyses every interview so that the client gets the highest quality deliverables.

Computer Assisted Personal Interview in Eritrea (CAPI)

CAPI researchers help to control the interview processes as the interviewer is present with the respondents at the time of interview and after the interview, the data collected is sent to the central computer through a secured connection.

We had have successfully conducted many CAPI research in Asian and the Middle East countries using our proprietary panel as well as through our trusted partners for B2B, B2C, Physicians Specialist, Allied Healthcare Professionals, KOL’s and C-level Executives.

Online Surveys in Eritrea

InVeritas research is one of the Global leading providers of Consumers, B2B and Healthcare Online Market Research in the industry.

With over 4 million Consumer and B2B panelists across 25+countries and more than 400,000+ Physicians of 70+ specialties across the globe makes us stand out among all.

In-Depth Interviews in Eritrea

In-Depth Interviews are qualitative data collection method which helps to analyze, explore, study perception, attitude and respondent behavior to a particular idea or concept. The questions are open-ended, less structured, flexible and continuous.

We at InVeritas Research have conducted many IDI’s in different geography in persona and over the phone with difficult to reach respondents who are identified as a potential source of information and allows the researcher and respondent latitude to explore an issue within the framework of the guided conversation

Focus Groups / Online Focus Groups in Eritrea

InVeritas Research market research services use Focus group discussions for consumers or businesses to collect data and insights which are most of the time less known to the provider.

Focus group discussions are more effectively utilized when the objective of the investigators is to understand consumers or professional’s views and gain in-depth insights which can be used to provide the client with data and greater clarification to determine their strategy.

Ethnography Studies in Eritrea

Ethnography is a kind of research conducted within the context of consumer experience, social interaction, behaviors and perceptions in the real world within teams, groups, organizations, and communities. It helps to understand the consumer’s environment through direct observation and exploration of their social, economic and cultural aspects which affects and influences their product selection and uses traditionally in consultation with an Anthropologist.

Online Bulletin Boards in Eritrea

InVeritas Research uses Online Bulletin board for researches involving long-term discussions which allows the respondents to share their opinion and thoughts more clearly, additionally, participants can log in at their convenience which allows more time to express their thoughts and provide richer insights.

Usability Testing in Eritrea

InVeritas Research focuses on to get a high-value aspect of the user experience which affects user satisfaction by determining their perception, needs, and anticipated cost and in turn profitability.

Pharmaceuticals Market Research in Eritrea

InVeritas Research with its team of highly experienced leaders and directors who have spent almost 15-25 years in the pharmaceutical industry, working across different geography and different level has made conducting research processes and understanding unmatched deep insights easy for clients.

Medical Devices Market Research in Eritrea

InVeritas Research has successfully completed and delivered over 150 projects on Medical devices of different specialties in European, Middle-East, Asia and North and South American Market.

Our team of highly experienced Project Manager, Consultants, and directors who have spent almost 10-20 years in the Medical devices industry, working across different geography and different level has made conducting research processes and understanding unmatched deep insights easy for clients.

Healthcare Market Research in Eritrea

InVeritas Research’s Healthcare Market Research services specialize in delivering ad-hoc research services and recommends quantitative or qualitative data collection methodology, sampling & analysis plan based upon individual project’s requirements which provides deep insights to our clients.

We can reach Physicians, Allied healthcare professionals, Healthcare executives, influencers and patients/caregivers whose opinion and insight plays a crucial role in healthcare decision making.

Our verified proprietary Panel consists of more than 400,000+ Physicians of 70+ specialties and 250,000+ Allied HCP’s of 40+ specialties across the globe.